The latest Hollywood beauty craze is stomach churning and certainly not for everyone. The ‘placenta facial’, though is simple enough in procedure, involving having your face smeared with an ordinary smelling, perfectly normal looking cosmetic cream. But it contains one special ingredient you won’t find in many beauty products – placenta.

‘The placenta is more than a cushioned casing for a baby,’ says nutritionist Susannah Lawson. ‘It’s rich in proteins and iron as well as a host of other vital nutrients.’

So, you’ll be loading your skin with proteins, zinc and iron which could have a great affect on your complexion, but it all seems a bit too far for me. Tell me, would you have a placenta facial?