Rumours are abound that H&M will unveil Lanvin’s Alber Elbaz as its next high profile designer collaborator after an internet video campaign hinting at the collaboration hit the internet.

The online teaser clip launched yesterday shows a man sitting at a desk drinking coffee and mentioning a number of cryptic quotes such as “Men and women who are comfortable in their own skin are gorgeous.”

Further rumours suggest it could be Tom Ford, Burberry’s Christopher Bailey, Carolina Herrera and Tommy Hilfiger.

“Regarding the designer, there are indeed a lot of rumours around our next designer collaboration at the moment with many different names flying about,”  H&M said. “We will keep you posted with any announcements.”