Fashion designer Matthew Williamson has a lot of work to get through right now. He is not only launching a book which documents his career to date but he has also announced plans to start a diffusion line.

The range will be called “Muse by Matthew Williamson” and is expected to hit the market at a lower cost than his main line  at between £300 and £500 compared to £200 – £4,000.

Matthew’s business partner Joseph Velosa commented, “We’re confident, the identity of the first line is solid, and we feel like there are very clear parameters for a diffusion line.”